press releases

• March 8, 2010 > Consumer Insights Survey: Restaurant Brand Loyalty Remains High Despite Declining Visits
  ccording to the Empathica Consumer Insights survey, consumers prompted to try a different restaurant are most motivated by coupons and discount offers. According to the data, three in four people think the economy has prompted the average consumer to eat out less often. Yet despite declining visits to restaurants, consumers indicate they are just as loyal (68%), or even more loyal (15%) to the restaurants they frequent.
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• February 12 , 2010 > Majority of U.S. Consumers: "Customer Service is Getting Worse
  Empathica Consumers Insights survey indicates that while Americans are spending less, retailers must cope with higher customer expectations. Fifty-five percent of U.S. consumers feel their country‟s customer service is getting worse, 13% are unsure, and 32% say they haven’t seen service suffering in this economy. Canadians were less negative about their customer service, with 45% of consumers indicating customer service has gotten worse…
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• January 28, 2010 >When the U.S. Economy Turns, Women Make More Sacrifices
  Than Men
  While overall spending was down, with only 5% of survey participants spending more in 2009 compared to 2008, results showed that women (72%) moderately to significantly cut spending to a greater extent than men (62%).
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