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Empathica Employees to Plant 350 Trees at Lake Wabukayne

 

The effort will help restore the beauty of the area contaminated by oil spills and further emphasize Empathica's "green" mission.

 

Mississauga, Canada, May 26, 2009 – Empathica Inc., a leading provider of Customer Experience Management (CEM) programs to some of the world’s most respected brands, announced today it will plant 350 trees as part of a restoration effort at Lake Wabukayne on May 28. The lake, located in Mississauga, Canada, was contaminated by a series of oil spills in 2007. Each year, Empathica encourages employees to participate in several company-sponsored charity events that emphasize team building and community involvement.

 

“We understand the importance of reducing our carbon footprint,” said Gary Edwards, Empathica’s Executive Vice President of Client Services. “It is our hope that planting several hundred trees at Lake Wabukayne will help contribute to our goal to be a more green company that works with the community to make a difference.”

 

The Lake Wabukayne restoration effort is only one part of the Empathica initiative to lower its carbon footprint. The company will be conducting a carbon emission assessment to determine its carbon footprint, implement a carbon footprint reduction plan, and purchase enough carbon credits to offset its emissions by 2011. All carbon credits purchased by Empathica will sponsor research to develop renewable resources.

Some of Empathica’s other internal green initiatives include:

 

• Reducing overhead lighting throughout its North American and UK offices by 50%;
• Reducing unnecessary printing by providing dual monitors at most work stations;
• Eliminating employee use of computer screen savers to reduce energy consumption;
• Requesting that clients and contacts only print Empathica emails when necessary, through an embedded message in the Empathica email signature;
• Implementing a North American and UK plastic bottle ban

 

For more information about Lake Wabukayne or other Empathica green initiatives, please visit www.empathica.com.

About Empathica
Empathica provides retailers, foodservice brands, retail banking institutions and other multi-unit based organizations with comprehensive Customer Experience Management programs that help ensure outstanding customer experiences and engaging relationships across the entire brand. Using a variety of surveying methods, Empathica captures “voice of the customer” data and then performs rich analysis to derive key actionable insights that deliver operational excellence and deliver on the brand promise of our clients.

Empathica conducts more than 30 million customer surveys in 17 languages annually and delivers real-time, weekly, and monthly reports to more than 70,000 locations across close to 100 of the world’s leading brands.

Empathica is a privately held organization and employs more than 100 dedicated professionals at its headquarters in Toronto, Ontario, Canada and its European office in Birmingham, England.
For more information, please visit Empathica at www.empathica.com or speak with us at 1.888.633.1633 in North America or +1.905.542.9001 outside of North America.

Contact
Gary Edwards
905.542.9001

 

 

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