This is part four of a five part series of topics related to customer experience and advocacy management explored in a video interview with Gary Topiol, Empathica’s Managing Director for EMEA. In this segment the following questions were addressed:
- What does a customer experience management expert offer to its clients?
- How do Empathica differ from other customer experience management providers?
- What are the key loyalty drivers that can help improve the sales of a business?
- Do you have an example of a particularly poor customer service you’ve experienced?
- What techniques can retailers use to motivate staff to deliver great customer service?
To watch the full video with parts one through five, click on the following link.