article: What drives your dealership business? Recommendations!

Survey results from J.D.Power find that millennials listen to their friends when it comes to choosing a dealer. Word of mouth is now the best ad – how do you leverage this cost-effective way to build a loyal following and reach new customers?
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Posted in: Featured Resource How Do I Build Loyalty, Advocacy & Acquire More Customers

article: Customers don’t think in channels, they see your brand as one entity

Today’s connected customers expect a seamless shopping experience. They don’t think in channels, they see every brand as one entity no matter how many channels the retailer operates on. Learn why creating a multi-channel experience is a must, not an option.
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Posted in: Featured Resource How Do I Build Loyalty, Advocacy & Acquire More Customers Why Implement a Customer Experience Management Program

article: How to grow your business through Word of Mouth

There is no better way to promote your business than through word of mouth. It is not only the least expensive advertising you can get but also the most effective. This article outlines four principles that you can focus on to deliver an exceptional experience and grow your company through word of mouth.
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Posted in: How Do I Build Loyalty, Advocacy & Acquire More Customers

whitepaper: You want to listen to your guests and they want to be heard. So what’s the problem?

Listening to guests is a core tenet of building great business. Continuously keeping a finger on the pulse of your guest’s needs is critical to maintaining and growing the success of any brand. This whitepaper, entitled “Driving Action with Social Media Buzz - Food Services” explores how social media is changing guest behaviour and how brand can combine survey and social feedback to drive action.
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Posted in: Featured Resource How Do I Build Loyalty, Advocacy & Acquire More Customers

article: Your customers are happy with their car purchases, now what?

Selling a car is difficult, it is important to ensure that every wonderful customer experience you deliver has a positive review attached to it. This article teaches two effective ways to build brand advocacy by converting happy customers into brand ambassadors.
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Posted in: Featured Resource How Do I Build Loyalty, Advocacy & Acquire More Customers

article: Your customers are embracing multi-channel shopping experiences, aren’t you?

With the high adoption rate of smartphones and tablets, consumer shopping habits have changed in the past few years. This article advises that retailers must evolve with consumers and continue to re-invent themselves to stay relevant. Furthermore, the article outlines three key pillars ofsuccess to ensure that you deliver a successful multi-channel shopping experience.
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Posted in: How Do I Build Loyalty, Advocacy & Acquire More Customers