February 13, 2014
Location managers have a lot to think about while on the job: inventory, shift scheduling, sales reports, hiring, training, filling in for missing staff responsibilities, and the list goes on. Amidst all of this, they must also find a way to make sure the true reason behind the location’s existence remains the top priority—the customer.
February 12, 2014
When it comes to Valentine’s Day, couples all over the world take the time to search for a special gift not only for their beloved, but for friends, coworkers, teachers and others that play an important role in their lives. While this day of love and appreciation may not be celebrated in the same way or on the same dates and times around the world, one thing is certain: it’s an opportunity for retailers to shine by delivering an unforgettable customer experience that keeps loyal shoppers and brand advocates in store, regardless of time of year or occasion.
February 10, 2014
Valentine’s Day falls slightly behind Mother’s Day as one of the busiest days of the year, with the National Restaurant Association (NRA) having estimated in previous years that as many as 70 million people will dine out on this day. This means that restaurateurs need to prepare as couples look to spend a quiet, romantic evening wining and dining each other.
January 17, 2014
How do companies expanding into international markets maintain their focus on putting the customer at the heart of the business across widely different markets? In the second part of my blog, I share some of the key lessons I have learned from over a decade spent working with leading global brands. Below are some critical tips for implementing a successful global Customer Experience Management (CEM) programme in any geography that will help your brand to ensure global consistency while addressing local customer needs.
January 9, 2014
Consistent delivery of a great customer experience in a multi-market, multi-cultural environment is a multi-faceted challenge. The specifics that define a great customer experience vary by country; but universally, when customers are delighted, they increasingly return, become brand loyalists and tell their friends, colleagues and families.
December 18, 2013
With an ever increasing focus on improving services within the health sector, staff engagement is an essential ingredient in the NHS meeting the challenges it currently faces. While the focus on improving patient experiences is of course a good one, it cannot be achieved without the proactive involvement of healthcare workers.