Tag Archives: Social CEM

What are some trends in Customer Feedback and how is this changing Customer Experience Management?

Listen to Dr. Gary Edwards, Chief Customer Officer, reveal some trends in customer feedback and how these trends are changing Customer Experi

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What drives your dealership business? Recommendations!

Survey results from J.D.Power find that millennials listen to their friends when it comes to choosing a dealer. Word of mouth is now the best ad – how do you leverage this cost-effective way to build a loyal following and reach new customers?
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Automotive and Advocacy

Customers don’t think in channels, they see your brand as one entity

Today’s connected customers expect a seamless shopping experience. They don’t think in channels, they see every brand as one entity no matter how many channels the retailer operates on. Learn why creating a multi-channel experience is a must, not an option.
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Woman Shopping With Phone

Why Combine Solicited and Unsolicited Customer Feedback?

Listen to Jason Dea, Director of Product Marketing, answer the question of why it is important to combine both solicited and unsolicited feedback to improve the customer experience.
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Jason Dea - Structured and Unstructured Customer Feedback

Putting the Metrics Cart Ahead of the Action Horse

One of the most common questions I get asked with regards to managing the customer experience is — with the abundance of data available, what is the most important metric for brands to track when it comes to customer experience? The customer experience is not just about the scores; an effective customer experience management program is about driving new behavior.
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Horse before the Cart

Do you know what your customers are truly saying about you?

The ability to provide real-time feedback on social media presents companies with an opportunity to find out what customers are truly saying about them behind their back. Listening to social feedback not only presents companies with an opportunity but also a challenge. Learn how you can cut through the noise on social media and find out what’s most important to your customers
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Girls Talking
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